This, however, brings us to a bigger discussion about what is an ideal logo for a hockey club. Every school has one, after all. Emblematic? Showing the puck? Showing the stick? A mascot? Aggressive font, “adult” adrenalined treatment? All this and a fun component (for kids)?
I think maybe the best would be to conceptualize “winning”, “happy”, “award”, “gratification”. Also – did you notice that teams win if they play sort of with a light heart? Players move elegantly, smile often, they are glad if a team member does a great job, they are in for each other.
Something to think about when watching the next game!